URL details: yougov.co.uk/topics/media/articles-reports/2020/10/01/two-five-brits-prefer-local-radio-stations?utm_source=james.crid.land&utm_medium=web&utm_campaign=james.crid.land:2020-10-13
URL title:
Two in five Brits prefer local radio stations | YouGov
URL description:
People who enjoy local stations over national ones are more likely to listen to commercial radio and less keen on podcasts than the average person
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2021-05-31
Not sure their data is very convincing, but it’s worth a read.