URL details: www.advertisingtobabyboomers.com/2017/02/black-ops-advertising-by-mara-einstein.html
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Advertising to Baby Boomers: Black Ops Advertising by Mara Einstein
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Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking . You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic. I blogged this book already
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