URL details: www.marklorion.com/2013/04/you-may-be-bigger-and-more-well-funded.html

URL title: Mark Lorion: You may be bigger and more well-funded, but I will out-love you. Customer experience rules.
URL description: It’s really hard for startups and early-stage companies to grow from product superiority alone. And it’s unlikely to out-spend the competition. We have to out-love them. We can use data, process and design to show our customers more attention, more care, and more service than they can get from lumbering competitors. To deliver something unexpected. That’s a huge driver of customer loyalty. Post by Mark Lorion
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